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VIA Geared for Gaming in 2004

Quakecon 2004
Grapevine, Texas, USA - August 12-15, 2004

Lasting Impressions
By Timothy J. Brown, Project Marketing Manager for VIA

Well my first QuakeCon is just behind me, and thought I'd give you some idea about the lasting impressions the event has left with me.

Firstly, I have to say that strangely enough the main thing about QuakeCon may not actually be the gaming. In fact, while gaming is the tie that binds the whole experience, I think it's more of a social or sporting event. A place where people of common interest - old, new and online friends - meet up, talk, party, let their hair down and generally have fun together doing their favorite hobby. In the same way that listening to your favorite band on an iPod is a great experience, going to see a live concert with thousands of others is a religious experience; QuakeCon brings religion to online gaming.

Serious mods by serious modders. Three lucky prize winning contestants were more than happy to do a photo shoot with two of the VIA booth babes (right)!

QuakeCon is also a creative and competitive event. The 1st Annual VIA Master Modder Contest was a huge success with 3 lucky winners taking home prizes for very creative mods that went far beyond a few glowing lights and case windows to a level that would have to be considered craftsmanship. The 3rd place winner nabbed an ASUS AV8 Delux motherboard (VIA KT800 Pro chipset of course!) while Sheldon Bright scooped a nice US$500 check for second prize. The big winner, however, was John P. Mangus Jr., whose robot on rollerblade wheels design earned him the grand prize of US$2000 not only being creative, unique and well built, but also for being a very competent gaming machine as well.

Some of the winners of the Quakecon tournaments this year, most notably Fatal1ty, who dominated the Doom3 contest with ease (left).

Naturally the major competitive focus at QuakeCon is on the gaming tournaments. The Quake 3 Arena 1-on-1 Tournament was won by czm defeating fellow US team member Zero4 to bag a cool US$25,000, while the self styled Michael Jordan of gaming Fatal1ty lived up to his reputation by creaming Daler with style to win the first ever Doom 3 Deathmatch to pull in US$25,000 as well. Fatal1ty proved he is a winner and an entertainer by shooting out lights, hiding in the shadows and watching Daler cruise by and casually plugging him in the rear much to the delight, awe and jealousy of the enthusiastic crowd.

Fatal1ty and his handlers are making a concerted effort to help build PC gaming into a credible sporting event and if you were at the finals it's not hard to see them succeeding. If you can imagine a Las Vegas fight night atmosphere in a posh hotel with VIPs sipping cocktails in a special section with flashing lights and two massive screens showing all the action to 1000s of cheering fans, then you can see the writing on the wall. This is the element that non-gamers and even gamers who haven't been to events like this may have trouble fathoming, but once you've seen it... you're a believer as it leaves a lasting impression.

First Impressions from a First Timer
By Timothy J. Brown, Project Marketing Manager for VIA

Wow… Ok, I knew the event was big, as far as LAN gaming events go, but I have to admit for a first timer that I was still blown away by the huge line up this morning of sleeping gamers outside the doors of the QuakeCon 2004 registration area.

The Gaylord Texan Resort and Convention Center (this year’s new QuakeCon location) is a beautiful venue with a nice Texan feel but the gamers roaming the grounds looked more like rock concert groupies than holiday goers and it didn’t take long to get into that PC gamer feeling.

The sheer number of people lined up hauling their own unique “rigs” makes it abundantly clear how crucial to this hard core gaming market segment their own hardware is and just how popular QuakeCon is as a Mecca for them to get out and meet and compete with the gaming elite.

I wouldn’t call myself a hardcore gamer, just the occasional COD deathmatch with the guys at the office (and yes, I did slowly plow through Far Cry when I got my new Voodoo Envy 855 notebook) so you can take my opinions keeping that in mind.

Gamers as far as the eye can see, not only behind the PCs but also in the line-up for free pizza (right)!

Its been obvious for a number of years now that gaming is one of the most popular sources of entertainment around the world, and as a competitive event it adds an even more exciting element into the mix. Watching the crowds at the Abit booth where their sponsored gaming hero Fatal1ty was eliminating all comers and the loud cheers that accompanied one of his rare “near deaths” (no one actually killed Fatal1ty today), plainly demonstrates that gaming will also succeed as a spectator sport with an educated audience that loves to watch their fragging stars in action. His gaming system of choice (Abit KV8 Pro) uses a VIA K8T800 Pro chipset so the VIA booth is rooting for him. If you are unaware the KV8 Pro won the coveted Ultimate Doom 3 motherboard on HardOCP’s Ultimate Doom 3 system article.

Sponsored gaming hero Fatal1ty in action at ABIT's booth (left), and the C.O.D. Allies' HQ.

At our own modest VIA booth we’ve got our Ultimate Fragging Machine on display. Housed in a Voodoo case it’s an Athlon 64 (754 pin), Abit KV8 Pro Motherboard (with a VIA K8T800 chipset naturally) an ATI Radeon 9800 Pro and 512MB of Corsair Memory to round out a very solid system. We’ve also got some interesting mods to inspire those participating in our upcoming VIA Master Modder contest. One of them which is a “Humidor Cluster” made by Jeffrey Stephenson has 5 VIA EPIA Mini-ITX boards inside of a beautiful wooden humidor running of a single power source. Jeffrey will be one of the judges in our Master Modder contest, and if you’ve ever seen any of his work you’ll know why. A 7.1 surround sound speaker system with a large projector showing off Doom 3 gave people visiting the booth a chance to enjoy the full experience in an immersive sound environment.

Visitors came to look at the many gaming systems displayed at VIA's booth, such as the "Ultimate Fragging Machine" (right).

A Mini-ITX gaming rig (left), and VIA's own Captain Fantastic (a.k.a. Keith Kowal) checking out Farcry.

Despite all the hype about the large number of male geeks that make up a lan party of this size, there are actually a large number of girls also at the show but strangely only 24 have signed up for the Miss QuakeCon contest.

We’re making a few videos about the show for you to download to give you a visual idea of what this show is all about, but those will be available later this week, if I have time, between the partying and gaming… oh yes, and the work.

Because I’ve been manning our booth, shooting video and generally checking things out I don’t get to do that much actual gaming. One thing I did make time for though was to visit ActiVision’s “foxhole” to try out the new of Call of Duty expansion pack United Offensive. My first impressions of it, mirrors my overall first impression of QuakeCon… its awesome!


Resources

VIA at Quakecon 2004
Watch footage from the show... » Download Video! (wmv / 10.5MB)
Quakecon 2004 official web site - www.quakecon.org

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